Conversocial enables Tesco to reach out to customers before an issue is officially raised
"Customer behaviour is changing. Their expectations of retailers continue to rise and they want to be able to shop however, whenever and wherever they want. Establishing multi-channel leadership is about putting the customer at the centre of our offer and building a seamless experience around them. Conversocial allows us to achieve this on our social media channels."
James Gough, Social Media Operations Manager, Tesco