Today we’re releasing our Fourth Edition of The Definitive Guide to Social, Mobile Customer Service.
"A Fourth Definitive Guide?”, you ask. "Does this mean the past three Definitive Guides weren’t really as definitive as we originally claimed?"
Well, no. A lot’s changed in just the past year since our last edition. To celebrate our Fourth Edition of the Definitive Guide, let’s run through four key areas where social customer care has grown—and grown up—in the past year.