But as happy customer service teams make happy customers, it’s imperative to create a highly motivated care team. A key component of this is in how companies create their internal social customer care teams. We find that the most successful way is to hire social customer care agents by hand-selecting them from among the best of your contact center.
So with the best of the best, how do you motivate them to do even better?
It’s all about getting them fired up about their jobs and about social. By showing your employees you appreciate their expertise, and by giving them the tools they need to do it well, you’ll motivate them far more effectively than any monetary reward ever could. And besides, social media support can be fun.
9 Ways to Motivate Your High-Performing Social Customer Care Team