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It is often said that ‘sorry’ is the hardest word to say. However, looking at some social media channels, it seems to be the easiest thing to say. Over and over, we see the word ‘sorry’ flooding our social feeds from companies and organisations. But is it always necessary?

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When saying 'sorry' is not enough

By Jessica Smith
Feb 21, 2018 6:57:00 AM
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Bitesize - The Definitive Guide to Social Customer Service: Part 7/10


Here's part seven from the series of bitesize posts from our 'Definitive Guide to Social Customer Service', a practical handbook for executing a Social Customer Service program from the ground up. You can download the guide in full 
here.

Once you’ve laid out all the positions for your Social Dream Team it’s time to start recruiting your social agents. What are some of the key things to ensure you have the best team and train them in the best way? It’s essential that every agent is fully prepared to start working with social customers.

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Hiring and Training Your Social Customer Service Team

By Marie Rose
Aug 10, 2012 2:52:00 PM
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