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Tesco Awarded CCA’s Most Effective Use of Social Media Award 2013

By Rachel Tran on Nov 27, 2013 10:52:00 AM

Congratulations are in order for Conversocial customer Tesco who has been awarded the ‘Most Effective Use of Social Media’ from the Customer Contact Association.

Tesco Awarded CCA’s Most Effective Use of Social Media Award 2013

The ethos of ‘no-one tries harder for our customers’ is of great importance to Tesco’s customer service team and their efforts have certainly paid off.

The CCA is the leading independent authority on customer strategies and operations. With more than 15 years of experience, their network comprises of more than 800 leading organisations. The ‘Most Effective Use of Social Media’ Award is presented to an organisation that shows true innovation in providing social customer service excellence, as well as the positive impact customer contact operations has on customers, employees and the organisation as a whole.

Tesco has retained the title from their 2012 success, adding to the likes of Econsultancy and Social Bakers who have also applauded the brand for their social customer service offering.

An early adopter of Social Customer Service in their business, Tesco consistently sets the standard for what it means to lead the way in Social Customer Service.  

Congratulations to the team! 

Topics: Conversocial, Brand Stories, Retail

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