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Mike Schneider

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Mike Schneider

Mike leads global demand generation, sales development, and marketing/sales operations at Conversocial. Previously, he was an early team member of open source NoSQL database MongoDB. He was also the founder and CEO of The Social Media Czar, a privately-held digital media consulting firm whose clients ranged from real estate agents and production studios to startups and rock bands.

Today we’re releasing our Fourth Edition of The Definitive Guide to Social, Mobile Customer Service.

"A Fourth Definitive Guide?”, you ask. "Does this mean the past three Definitive Guides weren’t really as definitive as we originally claimed?"

Well, no. A lot’s changed in just the past year since our last edition. To celebrate our Fourth Edition of the Definitive Guide, let’s run through four key areas where social customer care has grown—and grown up—in the past year.

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Introducing the Definitive Guide to Social, Mobile Customer Service

By Mike Schneider
Jul 11, 2016 2:55:22 PM
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This week we sat down with Conversocial CEO Joshua March to learn how brands can use Google Play Store reviews as a powerful service channel.

Read below for a transcript, or watch the video above. 

Spotlight

Spotlight: Is the Google Play Store Your Next Service Channel?

By Mike Schneider
Jun 27, 2016 8:22:00 AM
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In this week's Spotlight, Product Marketing Manager Jaclyn Fu discusses how marketing and customer service teams should work together on social.

Read below for a transcript, or watch the video above. 

Spotlight

Spotlight: How Marketing and Customer Service Teams Should Work Together on Social

By Mike Schneider
Jun 13, 2016 7:45:00 AM
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This week we sat down with Mat Munro, Conversocial's VP of Product, to discuss how companies can extend the reach of their forums and communities by enabling their most dedicated customers to resolve their peers’ issues on social. 

Read below for a transcript, or watch the video above. 

Spotlight

Spotlight: Resolution Revolution—Peer to Peer Resolution on Social

By Mike Schneider
Jun 8, 2016 9:19:39 AM
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In the past decade we've seen social media grow, grow up and fundamentally transform how brands and customers engage with one another. In our latest Spotlight, Conversocial CMO Paul Johns and Chris Bolman, Director of Integrated Marketing at Percolate, sat down to discuss the history of social media, the rise of mobile and the power of the social customer.

Read on for the transcript or watch the video below.

Spotlight

Spotlight: The History of Social Media

By Mike Schneider
May 26, 2016 10:29:37 AM
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This week we sat down with George Twizell, Director of Customer Success and Conversocial veteran (he's been with the company for just over five years!) 

Click below for a transcript, or watch the video above. 

Spotlight

Spotlight: Conversocial Customer Partnerships

By Mike Schneider
May 24, 2016 9:14:00 AM
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We're excited to introduce Spotlights, a new video series. In our first Spotlight, Conversocial CMO Paul Johns discusses how Social Customer Care brings humanity, comedy and even a little drama to your customer relationships.

Read on for a transcript, or watch the video below. 

Spotlight

Spotlight: Make the Contact Center Human Again

By Mike Schneider
Apr 18, 2016 1:11:11 PM
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"So what are YOU doing at SXSW this year?"

That was the question we at Conversocial received from numerous customers, prospects, partners, investors, family members, friends, enemies and acquaintances. Not "Are you going to SXSW?", but "What are you doing at SXSW?"

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Behind the Social Customer Care Magic: The #SXSW_Genie

By Mike Schneider
Mar 29, 2016 9:38:15 AM
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Millions of people are taking service issues to social media channels as their preferred communication route. These questions and complaints are public, and the only real question for businesses is how - not if - they will respond. Listening is no longer an end, but rather a means to evaluating where you need to engage.

To celebrate the release of the Third Edition of the Definitive Guide to Social Customer Service, here are 17 statistics that show social media’s rise as a customer service channel and its bright future.

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17 Statistics That Show Social Media is the Future of Customer Service

By Mike Schneider
Oct 10, 2014 10:45:10 AM
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