Ft: James Dodkins, Keynote Speaker
“If we're not careful, we can fall into the trap of the obvious becoming the overlooked. I think a lot of companies do that...They say supposedly that genius is being able to scrutinize the obvious. I don't think we do it, and I don't think companies do it. So if we don't do it in our everyday lines, we're not going to do it when we're working for companies either.”
James Dodkins
CX Keynote Speaker
We’ve seen many brands hide their messaging capabilities within their app rather than integrating with popular private messaging channels such as iMessage, WhatsApp and Messenger.
Read moreThe days of SMS are over. It's time for brands to move to messaging.
Read moreThe concept of website-less customer experience is perhaps a bit far off for most brands, but it could be the future.
Read more