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JackThreads Case Study

Becoming a Paradigm of Social Maturity

This case study explores the JackThreads story – how it became a model brand in social maturity and how it continues to lead the way in efficient, authentic, and effortless social customer service.

Read the case study to learn:

  • How JackThreads successfully navigated the two pathways – investment and innovation – to become a leader in social customer care
  • Why the vast majority of Twitter users responded positively to a surprise conversation with @JackThreads