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Jaclyn Fu

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Jaclyn Fu

Jaclyn is a Product Marketing Manager at Conversocial where she works at the intersection of marketing, sales, and product to help bring the best customer care solutions to market for our clients. She is based in Denver, CO and also teaches yoga at startups.

When it comes to getting raises, budget, and buying new social customer care platforms, numbers speak for themselves. If you want to bring your customer service organization into the 21st century, you’ll have to justify it with a very strong case.

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3 Steps to Secure Executive Support for Social Care

By Jaclyn Fu
Mar 16, 2017 2:08:09 PM
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Social customer service moves at such a fast pace, keeping up with best practices and industry trends can be difficult. To help customer service professionals stay on top of increasing social volumes and the latest innovation, we’ll be sharing quick, informative tips and tricks on hot topics in our newest short form series: Engagement Experts.

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[Engagement Experts] Free Webcast: How Many Clicks to Resolution?

By Jaclyn Fu
Feb 16, 2017 5:30:00 PM
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In 2016, after nearly a decade of expansion across highly public mediums,  we saw the rise of private messaging applications. After so much publicity, consumers, in their search for efficient and effortless resolutions, have resettled on the one-to-one communications that the industry began with. This has seen social platforms encroaching on the traditional contact center, with Twitter DM seen as a direct replacements for live chat and email. 

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6 Best Practices for Brands Using Twitter DM as a Service Channel

By Jaclyn Fu
Feb 2, 2017 4:49:00 PM
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While consumer adoption of social media and mobile messaging apps have unequivocally increased over the last few years, companies have yet to catch up to their customers. Many companies understand the importance of engaging in these social, mobile channels, but find it difficult to quantify and demonstrate its benefits in monetary terms.

We want to make it easier for companies to demonstrate the return on investment (ROI) of their social customer service efforts. If you’ve ever found yourself spending hours searching for statistics on the value of social customer care, look no further.

Download the ROI Study

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The Total Economic Impact of Conversocial for Social Customer Service

By Jaclyn Fu
Jan 25, 2017 7:30:00 AM
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Social media and customer service have really grown up together over the past decade. While customers are finally weaning themselves off nasty public spats and warming to directly messaging brands, brands have adopted the platforms where they prefer to communicate such as Twitter and Facebook Messenger. This is the good news. The bad news is that for most businesses, their customer service is still reactive rather than proactive and it’s costing them billions. 

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7 Ways to do Proactive Customer Service Without Being Intrusive

By Jaclyn Fu
Jan 6, 2017 3:52:18 PM
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